This advertisement influences my 1st _REPTILIAN brain (because I am excited and my heart beats when the advertisement begins to play), LIMBIC brain (because I see 
the pictures and listen to the music ) I want to say that wonderful music was chosen for advertisement )and it also influences my NEOCORTEX brain (because it makes me think) .
There are a lot of persuasive techniques in this advertisement.
SYMBOL :”PEPSI” _this company is one of the most popular companies in the world.
TES
TIMONIAL: Enrique Iqlesias and Britney Spears , Beyonce ,Pink - famous singers play the role of the king and knights. Excellent music was chosen for advertisement _”WE WILL ROCK YOU “ I like this music.
Big Lie: Even king used this drinking. By this way they 
want to say that the king also drinks “PEPSI “.
STRENGTH: Drinking “PEPSI” everybody becomes strong.
BANDVAGON: Persuading by showing that everybody drinks “PEPSI”.
NOSTALGIA: This advertisement remind ancident empire of Roma.
REPETITION: This advertisement is similar "QLODIATOR" movie.
And don't forget about BIG LIE, Aysel.
ReplyDeleteDrinking Pepsi does NOT make you strong, right?
Great work - GO DOTCOM!!
Dr. W
Nice work on your analysis! :)
ReplyDeleteThis is a really cool commercial, how everyone got all fierce and riled up when they drank Pepsi...by the way my name is Emily, and I live in Vermont, in the U.S. Your blog is really interesting! :)
ReplyDelete